Sword Achiever needed a fresh online proposition that was appealing and engaging.More about Sword Achiever
The purpose was to deliver information in a clear and accessible manner and to increase the number of people contacting Sword.
The timeframe for this project was exceptionally short – from start to finish we had just four weeks to deliver a high-quality site.
Information hierarchies within the individual pages had to be carefully created, ensuring that the content was fully contextualised and that there were calls to action guiding the visitors to their goals.
The result is a clean-looking, simple to use site that promotes Sword Achiever’s brand values and significantly increases visitor engagement. Within a few weeks the bounce rate was down 24% and conversions up 30%.
We continue to work with Sword Achiever to optimise and improve their website, focusing on improving conversion rates and the quality of visitors.